SQUIDOO LENS BUILDING CHECKLIST

Think very carefully about the Squidoo lens Title and Address. This is the most important part of your lens besides the tags.

You’ll want to have a theme if you are building a set of lenses. Always think “sets” when you are putting up lenses.

Build lenses in groups: camping lenses, writing short stories lenses, article writing lenses, etc. Then plan out what you want each lens to deal with.Gather your content prior to starting your lens building for a specific group.

Pick out the main affiliate program, reseller or original product you want to promote in that group. Then pick out a couple (2-3) affiliate programs that compliment your main affiliate program.

Create Lens Using Hot Trends And Fill Them With Links To Affiliate Stuff

If you look at Google Trends the same way you approach Clickbank reviews, you will not have problem setting up a Squidoo lens based on a specific keyword or keyword phrase. Google Trends is a free tool offered by Google Labs that charts the popularity of searched terms based on almost minute by minute data updates. It charts how often a particular keyword or keyword phrase is searched on and brings together some pretty sophisticated analytics to show you in almost real time what people are looking for. It offers visual representation via graphs the volume of searches on a particular tool or between two search terms. It is based on popularity is broken down by region, city and language. It is possible to refine the main graph by region and time period.

Using Your Squidoo Lens To Promote Landing Pages


There are two types of landing pages, reference and transactional.

Reference Landing Pages

A reference landing page presents relevant information to the visitor. Reference landing pages can display text, images, dynamic compilations of relevant links, or other elements. They are effective if they meet the objectives of their publishers, which may be associations, organizations or public service entities. For many reference landing pages, effectiveness can be measured by the revenue value of the advertising that is displayed on them.

Transactional Landing Pages

The Best Squidoo Len Templates

The SquidWho template is great for creating fan pages on your favorite writer, musician, movie star, business person or politician. You can even write about yourself, which is a good way to get a feel for this type of len. Building this lens requires you only needing the name, and you are not asked any other questions. The wizard helps you create the Squidoo lens. If you wish to have the SquidWho lens, then all you have to do is click “I Want It” link and then give it a URL.

The finished webpage will look something like this:

Pick The Look Of Your Squidoo Lens

Before you rush off and start to build a few Squidoo lens, you may want to create a better look with some of the new templates Squidoo have released. The one thing that is good about Squidoo is that all the pages are pretty much uniform in their appearance, but many people wanted a more MySpace.com ability so they could be more unique. As a result, the Squidoo team came up with a happy medium that will allow lensmasters to use a template for different lens looks.

Bum Marketing And Squidoo

Bum Marketing is one of those promotion and traffic concepts that is uniquely adaptable to almost any marketing effort. However, with Squidoo and its emphasis on a single lens devoted to one thing, Bum Marketing fits like a hand in a glove. If you haven’t heard about Bum Article Marketing, you need to take about an hour, go to www.bummarketing.com, download and read the free ebook. Basically, it will tell you how to effectively market using articles. What I am going to share is how to market articles and affiliate products on Squidoo.


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